Creating iOS apps begins with clear goals: identifying the target users, the app’s core purpose, and the primary problem the initial release should address. A thorough discovery phase guides MVP boundaries, selects suitable architecture, and avoids features that seem impressive in theory but don’t enhance actual use.

After establishing the base, attention moves to UI behavior, performance, and reliability across iPhone variants and iOS updates. Uniform navigation, thoughtful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable once it reaches the App Store.